Jan-03-2020 PST Dofus

Wizcorp developed a mobile Dead Rising game for Capcom among other projects

Ankama, the successful French studio behind Dofus and Wakfu, has purchased Tokyo-based mobile studio Wizcorp.



Wizcorp developed a mobile Dead Rising game for Capcom among other projects. Despite being based in Tokyo it has French co-founders, and contracts on backend work for other developers' games Dofus Kamas It also has its own game engine, MAGE.



For its part, Ankama has turned its game properties into TV animation, comics, and board games -- though it all mainly springs from its free-to-play PC games.


"Within Ankama, Wizcorp will be able to put to good use the extensive experience it has acquired over the years on software, middleware and mobile games," Wizcorp CEO Guillaume Hansali said in a statement.


French firm Ankama is promoting a new animated film based on its popular MMO game Dofus (pictured) this month by laying out a series of in-game rewards that will unlock when the movie hits specific ticket sales milestones.


It's an interesting take on the concept of "reward tiers" popularized by Kickstarter in recent years, and it's intriguing to see a big game company using its games to promote tie-ins across other mediums.


This is one of the most notable, if not the first, examples of such a cross-media promotion, and it will be interesting to see if other game companies in similar positions (both Rovio and Blizzard have animated feature films based on their flagship games in production) take cues from Ankama's marketing initiative.



Similarly, Final Fantasy creator Hironobu Sakaguchi's studio Mistwalker from Kickstarter's rewards system to of its 2014 mobile game Terra Battle Buy Kamas Dofus Retro promising specific in-game rewards and the development of cross-promotional products when the game surpassed download milestones in its "Download Starter" campaign.

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